Newsletter No 25 - 16 September 2022 - Meet the new owners!
Meet the new owners of your favourite bromeliad nursery in The Pocket, NSW! We are Chris, Rossana and together with Chris’s brother and business partner Vic, we are honoured and excited to be on this adventure with you all :)
As some of you may already know, Bob & True Grant happily retired this last end of July leaving behind their “Wholesale Bromeliads of Australia” and with it a big legacy of dedication, knowledge and passion for these wonderful plants and the land they stand on.
We stumbled upon the property for sale and booked an appointment to check it out. Chris grew up in the area and spent quite a bit of time in The Pocket, so he felt particularly curious about it. As soon as we arrived at the nursery we felt somehow called by the place, it just felt right! Besides, it seemed a bit crazy and scary to take over such a big project without any previous experience in this field, we chose to follow our hearts and intuition…and here we are! We saw an opportunity where many others saw an obstacle and this became for us so much more than just a project! Chris’s 10-year-experience in business (with Vic he owns Fox Wardrobes, a thriving Sydney based company) combined with Rossana’s experience in communication, marketing & feminine powers, ignited a desire to give it a good try!
This is were we took over, became soon hooked on bromeliads and started to create AusBroms, figuring out the viability, the beauty and the challenges of this journey. You all are a big part of it, so we thank you for reading these words, for supporting us with your feedback, requests, purchases and opportunities to learn what you want and how we can get it to you.
In a time where some of the biggest broms nurseries are closing down, AusBroms intent is to honour the old and welcome the new, continuing to provide you with the best quality and range of bromeliads. AusBroms reflects our passion for nature (in the form of Broms!), business, community, dynamism, growth, positive impact, transparency…and a good challenge!
In this last 6 weeks we have:
Taken over a 30 year-old bromeliad specialised nursery while learning from our predecessors everything we could about the plants and the business
Counted and personally met each bromeliad in the nursery (27,000 of them, with 1,300 varieties! Not a small task!)
Implemented a flood recovery plan - repair of damaged shade houses, cleaned up affected plants, weeded, fertilised, repotted…& so much more!
Hired a team of amazing humans joining us on the journey of creating new systems to run the nursery healthily and profitably, so that we can continue providing you with your beloved broms!
We’re getting ready for spring with a new look and a new online shop, so your broms will be just a click away! Stay tuned and keep an eye out for our website getting updated!
Most importantly we want you to know that we are open and we are eager to meet you!
Book in for an appointment to buy directly from our 11-shade-house nursery. Call us on 02 6684 5374 or flick us an email
Looking forward to meeting you, Chris, Rossana & the AusBroms team
We acknowledge the Traditional Owners of Country throughout Australia and recognise the continuing connection to lands, waters, skies and communities. We pay our respect to Elders past, present and emerging.